Media Coverage & Publicity

Articles
Earth for Hire
Common Ground Magazine, April 2008
“In 2006, Stanford's Woods Institute, where [Gretchen] Daily is a senior fellow, joined forces with the Nature Conservancy and the World Wildlife Fund to create the Natural Capital Project, which is developing tools for measuring the services specific ecosystems provide, determining what they're worth, and identifying who's benefiting from them.”
Stanford biologist Gretchen Daily awarded Sophie Prize
MSNBC/Associated Press, March 4, 2008
“Daily is recognized for pioneering research that blends economics and ecology. The author of three books, including The New Economy of Nature: The Quest to Make Conservation Profitable, Daily co-founded the Natural Capital Project, which is developing practical ways to quantify the economic value of ecosystems and the services they provide.”
Read the Stanford University Press Release
Read the Sophie Foundation Press Release
Paying for Nature
China Dialogue, February 18, 2008
“Beijing's strategy for clean water during the Olympics? Pay rural farmers to 'grow' it. Katherine Ellison explores China's new hope for conserving the precious natural resources it has left. Last September...several Chinese government-affiliated scientists met with a team from the Natural Capital Project - a year-old partnership between Stanford University, The Nature Conservancy and WWF. The project has developed mapping and modeling software to pinpoint landscapes where conservation makes the most sense, a tool that has great potential to help the Chinese government fine-tune its concept of preserving 'ecological function zones.'”
>>Read more news articles that feature The Natural Capital Project
Video & Audio
Ecosystem Services Perceptions in Clayquot Sound, British Columbia
Carleton College Alumni Profile: Bessie Schwarz, February 19, 2008
Streaming Video: “For an ecosystem services study, Schwarz interviewed 17 Clayoquot Sound residents—those employed in ecotourism, commercial fishing, and aquaculture—about environmental issues and how they perceive and value the ecosystem in which they live. The study was supported by a fellowship from Carleton College, the Natural Capital Project, and the University of British Columbia,” Bessie Schwarz, Research Intern, Natural Capital Project.
Ecosystem Services in Decision-making: Stepping into reality
Ecological Society of America and Society for Ecological Restoration Joint Meeting, August 9, 2007
Streaming Video: “Lessons from the field: What we know about implementation of ecosystem service projects and payment for ecosystem services in the real world,” Heather Tallis, Lead Scientist, Natural Capital Project.
Made in China: Energy and Environment Public Lecture Series
Streaming Video: “Towards Harmony of Man and Nature in China--Sustaining nature's life-support systems,” Christine Tam, Director, Natural Capital Project.
Natural Capital Project Launch Event: 2006 Science for Nature Symposium, Ecosystem Services
Hosted by WWF in Washington, DC, October 31 - November 1, 2006
Streaming Videos and Slideshows featuring: Pam Matson, Jeffrey Sachs, Walt Reid, Paul Ehrlich, Franz Tattenbach, Steve Polasky, Neil Burgess, Tom Lovejoy, Andrew Balmford, Christine Tam, Stefano Pagiola, Miguel Martinez Tuna, Taylor Ricketts, Gordon Orians, Alvaro Umana, Rebecca Shaw, John-O Niles, Ian Calder, and Rashid Sumaila.